Below is a recently completed Identity Overview guide for Plant NC. It's actually a guide provided to all the clients we work with when designing their logo and identity system. It includes an overview of all the elements associated with their logo, as well as a CD inserted in the back which includes all the electronic files. 

We actually weren't brought on to design the Plant NC logo, but rather assist them in tweaking it a bit, exploring new brand design pieces and putting together their identity system and brand guidelines. 

At Brand Army, our focus is two-parts: brand creative and brand strategy/management. Sometimes organizations just need some help with their existing brand—reigning it in and/or organizing it a bit. We work with them to get everything under control.